EP50. Using Publicity in Your Sales Efforts by Kerry Heaps

Kerry Heaps, publisher of Strictly Marketing Magazine and the host of Strictly Marketing Talk Radio is fond of saying, “if it’s not broke, don’t fix it” and “trust your gut.” She is passionate about helping business owners with their marketing efforts continue their dream of Entrepreneurship.

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She has been helping people for over 10 years and also maintains a special online community for women entrepreneurs.

Kerry returns to our show for another segment and provides insight and practical tips on using publicity in your sales efforts, and more on this episode of Revenue Chat with Tony DUrso.


  • Why is it important to get more media for your business?
  • What are the top 5 items everyone needs before they get started?
  • Where can you find media outlets?
  • Details about her publicity bootcamp to get you on shows
  • What is the best type of media?
  • How can you integrate your media experiences into your sales routine?
  • How does getting interviewed impact my SEO?
  • Why is it important to have a press page on your site?
  • What to do if you are struggling with your business?


Thanks a Million!

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A very valuable, and informative interview for anyone that wants to reach more success. Kerry discusses one of the most vital elements: press/media pages. If you don’t have one, this interview will put you on the fast track. If you do have one, check this out and make sure you have all the key elements needed!

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About Tony DUrso

Tony is a 4-time author with his latest Amazon Bestseller, Elite Entrepreneurs and hosts two weekly Talk Shows:

The Spotlight is a one-hour weekly Internet Radio talk show on the VoiceAmerica’s Influencers Channel, which brings a conversational and entertaining angle into the exciting world of Stars, Greats and Game Changers. Voice America boasts over four million listeners across their channels.

Revenue Chat is a weekly podcast that uploads every Friday. Each episode, over 15,000 downloads, features an Elite Entrepreneur who achieved success in business through hard work and overcoming adversity, providing superior advice, guidance and tips to today’s entrepreneurs, small business owners, as well as C-level executives.

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