He Who Persists, Succeeds

Part 11 of a Mini Series on Building a Successful Business

(Go to Part 1)

As discussed in the last section, Intending For It To Happen, there are actions that have to be accomplished for that billionaire goal to materialize.

The collection of all those actions together, over a period of time, result in massive wealth (depending on the products and services that you provide).

Work with short-term actions to accomplish. Use them as baby steps to become the paragon (perfect example) in your business.

By establishing your Purpose, Long-Term Objective, and actions to take, you can accomplish anything you set out to do.

Now, let us look into the topic of Persistence . . .

He Who Persists, Succeeds

A person who is successful is a person who persists. Persistence—that says it all.

There was once a Michael Jordan commercial on television which was startling. At that time, Jordan had played in his sixth NBA championship and was hailed as the greatest basketball player of all time.

That is important to say again for emphasis: the greatest of all time! But the message in his commercial was enough to rock the world. It was a message that very successful people know only too well and which they live by and owe much success toward.

What did he say in this commercial that was so awe-inspiring?

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What Did He Say?


He said that he did not make 100 percent of his free throws. He said that he did not win every game he played.

In fact, he clearly said that he had lost more games than he had won, and he missed more baskets than he had made!

Could this be true? And yet this was the greatest basketball athlete the world had seen at the time, bar none?

What if he had given up? What if he had thought he was a failure after losing a few important games? Do you think he would have sat there, consumed by failure?

Even if he did for a moment, we all know that he most certainly pulled himself out of it and tried again, and again, and again. He did not stop. He did not hang out at the bars and drown his sorrows.

He picked himself up, dusted himself off, and went at it again, and again, and again! That is the key to greatness—persistence.

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Persist On These Steps

  1. Get your Vision in place.

  2. Establish your Purpose.

  3. Set your Long-Term Objective.

  4. Work out your Master Plan, including Strategic and Tactical Steps to take.

  5. Determine your shorter term Things-To-Do List.

  6. Move on that path.

  7. Bulldoze obstacles out of your way; keep going!

  8. Persist until the Long-Term Objective is accomplished.

Do you think you can do that too?
Can you persist regardless of anything and everything?
Can you be the terminator and just keep going, and going, and going?

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Remember This

So remember this the next time you lose a sale and think that you are nothing or simply worthless.

There is only one thing you can do. Only one. And that is to reach out and talk to more people.

You are to persist no matter the obstacle! By persisting, you will accomplish your short-term actions, which will result in the eventual accomplishment of your Long-Term Objective.

That said, there are times when we have to take a breather. You cannot exercise 24 hours a day non-stop, can you?

If you fail, and fail, and fail, and fail, and fail nonstop, it makes sense to just do a full stop and look it all over.

In fact, it makes sense to take a break when you’re down, as that gives you a chance to regroup, right? We look at this topic next in The Vision Map™ series.

(The Vision Map™ will be presented in its entirety in this series.)


About Tony DUrso

Tony is a 4-time author with his latest Amazon Bestseller: Elite Entrepreneurs.

Tony debuted his new radio show, “The Spotlight” on the national VoiceAmerica Network in June 2017. During the one-hour live weekly show on VoiceAmerica’s Influencers Channel, DUrso brings a conversational and entertaining angle into the exciting world of elite business executives, game-changing innovators and exclusive VIPs. Voice America boasts over three and a half million listeners across their channels.

DUrso is also the host of the weekly podcast Revenue Chat. Each episode, averaging 10,000 downloads, features an Elite Entrepreneur who achieved success in business through hard work and overcoming adversity.

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Thanks, and remember:  YOU can make life better for yourself and everyone: Choose Wisely!



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2 thoughts on “He Who Persists, Succeeds

  1. Pingback: Intending For It To Happen | Tony DUrso

  2. Pingback: How To Track And Validate Website Sales Leads By Marketing Channel | Tony DUrso

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