EP155. Cloris Kylie: Building A Powerful Network of Influencers!


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Cloris Kylie is a Marketing MBA. As an influencer marketing specialist she’s been on network television, top-ranked podcasts and published on websites with millions of followers. And, with a background in industrial engineering, she takes a unique and effective approach to designing solutions for her clients. She’s also well-known by the famous quote, “Reveal your magnificence.”



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=Highlights=

  • A great list of accomplishments for Cloris Kylie at BeyondInfluencerMarketing.com.
  • How did Cloris Kylie get into the world of business and become a master at marketing?
  • Here’s someone studying industrial engineering, then getting involved in marketing…
  • A lot of people seem to be not working in the field they got a degree in…
  • It’s like riding a wild horse, the Internet keeps changing…
  • How does Cloris Kylie stay so current on marketing in this constantly changing world?
  • Cloris does this every single day…
  • This is on her daily To Do List…
  • There is a lot of information out there. It can be overwhelming. This is how Cloris Kylie keeps it under control…
  • The Two Week learning method. Check it out…
  • Cloris Kylie gives a great definition of what is an Influencer?
  • Do you know anyone that is already speaking to your ideal audience? Check this out…
  • Here’s a way to instantly reach your ideal audience…
  • Do you know where your audience hangs out? Do you know what they love to do? Do you know what podcasts they listen to (such as Revenue Chat)? What blogs they read…
  • Do you really know your avatar?
  • Here is a great selection of places where the leaders of these groups hang out…
  • There’s more to it however. You want to know that the influencer matches these points…
  • Is it better to find your influencers online, offline or what?
  • Are there any roadblocks you should be aware of when starting to work on this to grow your audience with influencers?
  • Cloris Kylie tells a cool story about a guest she interviewed, an Idea Machine…
  • Ideas as currency! What a novel idea!…
  • Posting a review gets the attention of the Influencer you are trying to reach! I love this idea!
  • Did you ever hear, think of or conceive this point about giving and getting back? This is great!
  • Are there any do’s or don’ts, or better yet, any core beliefs that makes someone succeed with this?
  • When you outreach, it’s like selling. And what do you think you are selling?
  • Cloris shares a lesson learned when she first had a job at an insurance company…
  • Using this lesson, do you know what methods to use in communicating to your influencer?
  • What do you think an influencer would have as an objection when you connect with him or her?
  • Instead of going to one customer, and then another customer, just go to the person who already speaks to that group…
  • Consider this like a feeder line for you…
  • Some info on Cloris Kylie’s new book: Beyond Influencer Marketing. It just came out and is a big hit!
  • What do you do when instant fame hits you? Here’s what happened to various people…
  • Creating long lasting connections with people that have your ideal audience…
  • What is the drive and motivation behind Cloris Kylie doing what she does so successfully at BeyondInfluencerMarketing.com?
  • Reveal Your Magnificence! I love it!


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Cloris Kylie gives a refreshing view into the world of influencers, how to find them, how to communicate with them and how to go beyond! She also gives simple, yet powerful advice on marketing and growing an audience. Her bombshell of a book, Beyond Influencer Marketing tells it all at BeyondInfluencerMarketing.com.



Another Great Complimentary Podcast…

Check out a great podcast FlipMyFunnel. They have a good mix of interviews with B2B sales & marketing leaders dedicated to help you become a master of your craft.

 

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