Do you think that a business can exude the selfconfidence of the owner or partners and manifest in their establishment? Are there places of business that you feel comfortable in buying just about anything they have? Maybe a Starbucks, or a certain type of store? Maybe a certain type of restaurant? And you will go there over and over and think it is an awesome place?
And are there other places of business that you do not trust and will never buy from them?
The difference between those business is just one word: Confidence.
If you have anything to do with selling or presenting products and services on behalf of your company, and you want to get more customers, try increasing your selfconfidence about the products and services that you offer. You may be surprised to see the customer base grow.
There are other factors that evoke selfconfidence. Some we can control, and some we cannot. Focus on what you can control, from the position you have in your company. Doing something, doing anything, is better than doing nothing. Doing a little bit more on a regular basis is enough to tip the scales in your favor.
Look at it this way: People have to buy from somewhere, regardless of what the economy is doing at the moment. Do you want them to buy from you, or your competitor?
Build your selfconfidence in your products and services and the increase of customers will come. Build it and they will come. Learn more about this in The Black Book of Sales Secrets.