Tony Durso is the author of the popular book on sales and marketing:
The Black Book of Sales Secrets – Easy Sales Techniques
Tony was born in a small town in Sicily, Italy, as the fourth child in a family of six boys. His father was a farmer who worked hard to move his family to the United States where they could enjoy a better life.
Tony has worked since the age of five, first as a newspaper delivery boy, a job that helped Tony pay his way through school. Working at such a young age taught him a strong work ethic, the value of money, and the importance of being self-supportive.
As an adult, Tony immersed himself in corporate America. Through long experience and a knack for the job, he uncovered some of the greatest secrets of the sales profession. When learned, these secrets can enable any salesperson to interest any prospect in anything (and thereby get the sale).
Tony once completely filled five floors of a vacant office building with over a dozen tenants in mere weeks, without any advertising and before cell phones and the Internet existed.
In the years following this achievement, Tony made impressive, record-breaking sales forays into real estate, collectibles, insurance technology, and other varied industries. His accomplishments include making $3.25 million in a six-month period, among many others.
Tony put these secrets into The Black Book of Sales Secrets, a book that endows its readers with the simple truths at the core of being a sales master.
The Black Book of Sales Secrets also contains salesman training drills that, when practiced, demonstrate how to interest any person in anything.
These secrets can be applied by anyone, from any walk of life, because in modern-day society, every person is involved in interesting (and selling) someone about something.
In other fields:
Tony wrote and produced the song, “Flying” available at iTunes & Amazon.
He is the founder of a medical product development corporation, which holds two medical respiratory-related patents.
Tony also founded Trent Weston, Inc., which provides Business to Business (B2B) lead generation and appointment setting using a U.S. based call center. Several Fortune 500 clients are steady customers including the largest insurance company in the world.
Academically, Tony graduated summa cum laude from La Verne University with a degree in Business Administration.